Northern Kentucky University

Undergraduate Catalog 2015-16

Communication Majors

Bachelor of Arts with a major in Communication Studies

Available in both traditional and fully-online formats.

The communication studies program provides: (1) a strong general background in practice, theory, history, and criticism of communicative acts; (2) opportunities for students to improve their communication skills; (3) a variety of courses to enrich the programs of students in other disciplines; (4) training for students who plan to enter professional fields such as public relations, human resources, sales, training/development, law, ministry, teaching, business, and politics; and (5) a background for graduate study in communication studies or related fields.

Students majoring in communication studies must complete 39 credit hours of study as outlined below, earn a grade of C or better in each course for the major or a GPA of 2.50 overall in courses for the major, and take "CMST 101: Public Speaking" or "CMST 110: Introduction to Communication Studies" for the oral communication requirement of their general education program. "CMST 101: Public Speaking" and "CMST 110: Introduction to Communication Studies" cannot be used for elective credit in the major.

Click here for a 4-year plan showing one way a student can complete the program below in 4 years if the student requires no remedial courses.

Degree Requirements: B.A. – Communication Studies

Courses

Credits

CMST 220

Interpersonal Communication

3

CMST 230

Small-Group Communication

3

CMST 300

Research Methods in Communication Studies

3

CMST 303

Organizational Communication

3

CMST 310

Argumentation

 

 

-- OR --

 

CMST 340

 

Strategies of Persuasion

3

 

-- OR --

 

CMST 410

Rhetorical Theories

 

CMST 355

Culture and Communication

3

CMST 370

Advanced Public Speaking

3

CMST 430

Communication Theories

3

Select two 200/300/400-level CMST courses

6

Select one CMST, EMB, JOU, MIN, POP, PRE, or 400/500-level COM course not used as a general education course.

3

Professional Skills Courses – select two courses from the following:

ENG 340

Business Writing

 

ENG 347

Technical Writing

 

ENG 349

Web Writing for the Professions

 

JOU 220

News Writing

 

BIS 101

Computer Literacy and Informatics

6

INF 186

Media Web Coding

 

MIN 221

Visual Fundamentals for Digital Media

 

MIN 240

Introduction to Interactive Media

 

JOU 321

Digital Publishing

 

TOTAL CREDITS

39

These courses may not be used to complete a minor, focus, or second major requirements. Other courses may be substituted if approved by an advisor.

Bachelor of Arts with a major in Electronic Media and Broadcasting

The electronic media and broadcasting program fully embraces the department’s academic-and-applied mantra by developing our students’ skills as electronic storytellers. Students will build upon the theoretical and aesthetic foundations that define effective media, learning to write and create stories using media from radio to corporate video to documentaries to live television to digital cinema and more. Successful students will graduate with the conceptual proficiencies and practical skills to build a body of work, showcasing individual achievement and preparation for a mediated future.

Students majoring in electronic media and broadcasting must complete 51-57 credit hours of study as listed below, earn a grade of C or better in each course for the major or a GPA of 2.50 overall in courses for the major, take "CMST 101: Public Speaking" or "CMST 110: Introduction to Communication Studies" for the oral communication requirement of their general education program, and take "EMB 100: Media Literacy" for the culture and creativity requirement of their general education program.

Click here for a 4-year plan showing one way a student can complete the program below in 4 years if the student requires no remedial courses.

Degree Requirements: B.A. – Electronic Media and Broadcasting

Courses

Credits

EMB 110

Introduction to Mass Media

3

EMB 140

Introduction to Media Aesthetics

3

INF 186

Media Web Coding

3

EMB 210

Single Camera Production

3

EMB 215

Introduction to Audio Production

3

EMB 260

Writing for the Media

3

EMB 396

 

EMB 397

Internship: Electronic Media and Broadcasting -- OR --

Projects

3

EMB 400

Media Criticism

3

EMB 435

Advanced Media Studies

3

Studies – select one course from the following:

CMST 220

Interpersonal Communication

 

CMST 303

Organizational Communication

3

EMB 380

Documentary Theory and History

 

PSY 304

Consumer Psychology

 

Content Creation – select four courses from the following:

EMB 305

Multicamera Video Production

 

EMB 310

Advanced News Production

 

EMB 320

Multitrack Audio Mixing

 

EMB 421

Advanced Narrative Production

 

EMB 422

Advanced Digital Video Editing

12

EMB 423

Documentary Production

 

EMB 425

Studio 89

 

EMB 450

Screenwriting

 

EMB 460

Producing Seminar

 

Law/Ethics – select one course from the following:

JOU 485

Mass Communication Law

 

JOU 440

Media Ethics

3

LIN 405

Intellectual Property and Information Rights

 

Select one 300-or 400-level College of Informatics course (BIS, CIT, CMST, CSC, EMB, INF, JOU, LIN, MIN, POP, or PRE)

3

International Media - select one Study Abroad/Away course or three International Studies courses

EMB 395

EMB 495

Special Topics: Study Away -- OR --

Special Topics: Study Abroad

-- OR --

3

With consultation of advisor, select three courses focusing upon international study. Possible courses include the following:

ANT 201

World Cultures (cannot be used for general education)

 

ANT 358

Art and Culture

 

ANT 382

Visual Anthropology

 

ANT 386

Economy, Wealth and Culture

 

CIN 201

Survey of World Cinema

 

CMST 355

Cross-cultural Communication

 

EMB 370

International Media Systems

9

HIS 111

Global Viewpoints in History (cannot be used for general education)

 

PHI 309

Global Ethics

 

POP 250

International Popular Culture (cannot be used for general education)

 

PSC 322

International Politics in Film

 

PSC 410

International Political Economy

 

PSC 480

International Law

 

SOC 101

Global Inequalities (cannot be used for general education)

 

TOTAL CREDITS

51-57

Bachelor of Arts with a major in Journalism

Journalists will always provide the news that people need by finding out what is happening in their neighborhoods, their cities, their states, and their nation and by informing citizens about items they need to know. Students who study journalism learn how to write well and quickly. They learn how to do research and analyze what they find. They learn how to ask the right questions, find the right documents, and communicate what they've discovered in an engaging way. Changing technology has opened opportunities for journalists such as blogging, editing, and shooting video and photos for newspapers, radio, television, and online news organizations. They also find work in related fields, such as public relations and advertising. Many journalism majors also go on to graduate school or law school.

Students majoring in journalism must complete 39 credit hours of study as outlined below, earn a grade of C or better in each course for the major or a GPA of 2.50 overall in courses for the major, and take "CMST 101: Public Speaking" or "CMST 110: Introduction to Communication Studies" for the oral communication requirement of their general education program.

Students are strongly encouraged not to use "JOU 110: Introduction to Mass Communication" to fulfill a general education requirement.

Click here for a 4-year plan showing one way a student can complete the program below in 4 years if the student requires no remedial courses.

Degree Requirements: B.A. – Journalism

Courses

Credits

JOU 110

Introduction to Mass Communication

3

JOU 220

News Writing

3

JOU 230

News Reporting and Writing

3

JOU 296

News Media Workshop

3

JOU 346

Copy Editing and Design

3

JOU 397

Advanced News Media Workshop

3

JOU 450

Media Skills

3

JOU 485

Mass Communication Law

3

Select four courses from the following:

CEP 300

Cooperative Education

 

JOU 321

Digital Publishing

 

JOU 325

Photojournalism

 

JOU 330

Public Affairs Reporting

 

JOU 331

Specialty Reporting

 

JOU 340

Feature Writing

 

JOU 370

Principles of Advertising

12

JOU 394

Special Topics in Journalism

 

JOU 396

Internship

 

JOU 421

Mass Communication History

 

JOU 440

Media Ethics

 

JOU 492

Mass Communication Research Methods

 

JOU 499

Independent Study: Journalism

 

TOTAL CREDITS

36

Bachelor of Arts with a major in Media Informatics

The media informatics program can be found at the intersection of communication, arts, and technology, culminating in the relatively new field of digital media. Numerous exciting opportunities in multimedia development and production have emerged in the new millennium, stemming from advances in several sectors including the web, mobile communications, video gaming, and animated entertainment. Students seeking a career in one of these newly evolving industries will need a basis in both theory and practice in multimedia design, development, and deployment.

The media informatics curriculum will prepare students to create and deliver content with the end goal of developing engaging and effective interactive storytelling.

Students majoring in media informatics must complete 45 credit hours of study as outlined below, earn a grade of C or better in each course for the major or a GPA of 2.5 overall in courses for the major, and take "CMST 101: Public Speaking" or "CMST 110: Introduction to Communication Studies" for the oral communication requirement of their general education program.

In addition, they are required to take "EMB 100: Media Literacy" or "JOU 110: Introduction to Mass Communication" to fulfill their culture and creativity or individual and society requirement of their general education program.

Click here for a 4-year plan showing one way a student can complete the program below in 4 years if the student requires no remedial courses.

Degree Requirements: B.A. – Media Informatics

Courses

Credits

EMB 140

Introduction to Media Aesthetics

3

INF 120

Elementary Programming

3

INF 186

Media Web Coding

3

MIN 221

Visual Fundamentals for Digital Media

3

MIN 240

Introduction to Interactive Media

3

MIN 252

Nonlinear Interactive Storytelling

3

MIN 345

Introduction to 3D Modeling

3

MIN 352

Digital Media Projects

3

MIN 375

Impact of Computer Games and Virtual Worlds

3

MIN 420

Business of Media Informatics

 

 

-- OR --

3

JOU 440

Media Ethics

 

MIN 452

Advanced Digital Media Projects

 

 

-- OR --

3

MIN 396

Internship: Media Informatics

 

Select three courses from the following. Courses may come from different categories.

Web/Mobile

CSC 260

Object-Oriented Programming I

 

INF 282

Introduction to Databases

 

INF 284

Introduction to Networks and Data Communication

 

INF 286

Introduction to Web Development

 

MIN 381

Computer-Mediated Communication

 

MIN 394

Topics in New Media Art

 

MIN 496

Senior Practicum

 

2D

ART 331

Digital Design

9

ARTM 394

Topics in New Media Art

 

MIN 340

Media Scripting for Interactivity

 

MIN 381

Computer-Mediated Communication

 

MIN 394

Topics: Media Informatics

(as approved by advisor)

 

MIN 440

Advanced Media Interactivity

 

MIN 496

Senior Practicum

 

3D

ART 331

Digital Design

 

ARTM 394

Topics in New Media Art

 

MIN 394

Topics: Media Informatics

(as approved by advisor)

 

MIN 445

Intermediate 3D Modeling and Animation

 

MIN 475

Advanced 3D Animation and Gaming

 

MIN 496

Senior Practicum

 

Select one College of Informatics course (BIS, CIT, CMST, CSC, EMB, INF, JOU, LIN, MIN, POP, or PRE)

3

TOTAL CREDITS

45

Bachelor of Arts with a major in Public Relations

Students electing to major in public relations will enter a program of interdisciplinary study leading to career opportunities within organizations and PR firms. The major has an academic and applied orientation where students learn principles, skills, and practices that prepare them for entry to mid-level positions in public relations. Students take courses in public relations, communication studies, journalism, and electronic media and broadcasting. Skills emphasized in these courses are research, strategic planning, writing, presenting, analyzing, and creating.

Students majoring in public relations must complete 42 credit hours of study as outlined below, earn a grade of C or better or a GPA of 2.50 in courses for their major, and take "CMST 101: Public Speaking" or "CMST 110: Introduction to Communication Studies" for the oral communication requirement of their general education program.

Students are strongly encouraged not to use JOU 110 or EMB 100 to fulfill both the major and general education requirements.

Click here for a 4-year plan showing one way a student can complete the program below in 4 years if the student requires no remedial courses.

Degree Requirements: B.A. – Public Relations

Courses

Credits

JOU 110

Introduction to Mass Communication

 

 

-- OR --

3

EMB 100

Media Literacy

 

JOU 220

News Writing

3

CMST 220

Interpersonal Communication

3

CMST 303

Organizational Communication

3

PRE 375

Principles of Public Relations

3

JOU 485

Mass Communication Law

3

PRE 400

Public Relations Planning and Account Management

3

CMST 340

Strategies of Persuasion

 

 

-- OR --

3

JOU 370

Principles of Advertising

 

PRE 376

Public Relations Writing

3

Select one course from the following:

JOU 321

Digital Publishing

 

PRE 410

Electronic Public Relations

3

CMST 370

Advanced Public Speaking

 

PRE 385

Public Relations Research Methods

 

 

-- OR --

 

JOU 492

Mass Communication Research Methods

3

 

-- OR --

 

CMST 300

Research Methods in Communication Studies

 

PRE 377

Public Relations Case Studies and Campaigns

3

PRE 394

Topics in Public Relations

 

 

-- OR --

3

Select one 300/400-level elective in CMST, EMB, JOU, MIN, or POP

 

PRE 396

Public Relations Internship

 

 

-- OR --

3

PRE 499

Independent Study in Public Relations

 

TOTAL CREDITS

42

Catalog Contents

Click arrowheads to expand or collapse contents

Expand allCollapse all

Undergraduate Catalog 2015-16

The Catalog

Catalog Changes

University Accreditation

Employment and Earnings of Kentucky College Graduates

About NKU

Program Offerings

Admissions and Enrollment

International Admissions and Enrollment

Tuition, Fees, and Financial Aid

Academic Program Opportunities

University Policies and Procedures

Academic Support

Student Engagement

General Education

College of Arts and Sciences

Haile/U.S. Bank College of Business

College of Education and Human Services

College of Health Professions

College of Informatics

Pre-Professional and Interdisciplinary Programs

Course Descriptions

Course Description Notes

Accounting Courses (ACC)

Anthropology Courses (ANT)

Arabic Courses (ARI)

Art Courses (ART)

Astronomy Courses (AST)

Athletic Training Program Courses (ATP)

Biological Sciences Courses (BIO)

Business Informatics Courses (BIS)

Black Studies Courses (BLS)

Business Courses (BUS)

College of Arts and Sciences Courses (CAS)

Cooperative Education Courses (CEP)

Chemistry Courses (CHE)

Chinese Courses (CHI)

Cinema Studies Courses (CIN)

Computer Information Technology Courses (CIT)

Construction Management Courses (CMGT)

Communication Studies Courses (CMST)

Communication Courses (COM)

Counseling Courses (COU)

Computer Science Courses (CSC)

Career and Technical Education Courses (CTE)

Dance Courses (DAN)

Data Science Courses (DSC)

Economics Courses (ECO)

Education – Special Education Courses (EDS)

Education Courses (EDU)

Engineering Technology Courses (EGT)

Electronic Media and Broadcasting Courses (EMB)

English Courses (ENG)

English Developmental Courses (ENGD)

Entrepreneurship Courses (ENTP)

Environmental Science Courses (ENV)

Finance Courses (FIN)

Financial Literacy Courses (FLC)

French Courses (FRE)

Geography Courses (GEO)

German Courses (GER)

Geology Courses (GLY)

Health Education Courses (HEA)

Health Informatics Courses (HIN)

History Courses (HIS)

Honors Courses (HNR)

Human Resource Management Courses (HRM)

Health Science Courses (HSC)

Human Services/Mental Health Courses (HSR)

Informatics Courses (INF)

International Programs Courses (INTL)

Integrative Studies Courses (IST)

Italian Courses (ITA)

Journalism Courses (JOU)

Japanese Courses (JPN)

Criminal Justice Courses (JUS)

Kinesiology Courses (KIN)

Korean Courses (KOR)

Learning Assistance Program Courses (LAP)

Latin Courses (LAT)

Organizational Leadership Courses (LDR)

Library Informatics Courses (LIN)

Developmental Mathematics Courses (MAHD)

Mathematics Courses (MAT)

Medieval Studies Courses (MDS)

Management Courses (MGT)

Media Informatics Courses (MIN)

Marketing Courses (MKT)

Military Science Courses (MSC)

Music Courses (MUS)

Neuroscience Courses (NEU)

Nursing Registered Professional Courses (NRP)

Nursing Baccalaureate Courses (NRS)

Public Administration Courses (PAD)

Physical Education Courses (PHE)

Philosophy Courses (PHI)

Physics Courses (PHY)

Popular Culture Courses (POP)

Public Relations Courses (PRE)

Political Science Courses (PSC)

Psychology Courses (PSY)

Radiologic Science Courses (RAD)

Reading Workshop Courses (RDG)

Religious Studies Courses (REL)

Respiratory Care Courses (RSP)

Russian Courses (RUS)

Integrated Sciences Courses (SCI)

Sociology Courses (SOC)

Sports Business Courses (SPB)

Spanish Courses (SPI)

Statistics Courses (STA)

Social Work Courses (SWK)

Theatre Courses (TAR)

University Programs Courses (UNV)

Women's and Gender Studies Courses (WGS)

World Languages Courses (WLL)

University Administration

Faculty

Emeritus Faculty

Appendices

Kentucky Residency

Index